Single-Serve Pouch Excellent Solution to Selling & Enjoying Quality California Wine at Major Festivals & Other Activities Where Glass is Banned

At 94% Liquid and 6% Packaging, Flex Pouch has Approximately 75 to 80% Lower Carbon Footprint than Standard 9-Liter Case of Glass-Bottled Wine

(SANTA ROSA, CA, April 29th 2013) — House Band Wines will make its debut at Memphis In May’s Beale Street Music Festival May 3rd to 5th with its 375ml single-serve flex wine pouch. Since introducing its California Chardonnay and Merlot in the go-anywhere packaging that hang hands-free from lanyards at SXSW in 2012, the upstart brand has made festival and conference stops at Wakarusa, Outside Lands, Rootstock, Cutting Edge Music Festival, MUSEXPO, IMFCON, Snow Globe, The High Desert Music Festival, San Francisco Vintners Market and more. Originally created for music festivals, backpackers, beachgoers, boaters, skiers and poolside resorts have become avid fans.

House Band Wines 375ml Flex Pouch Hangs Hands-Free from Lanyards and is Re-Sealable.

“We’re honored that our 375 flex pouches have been selected to be featured at the Beale Street Music Festival,” said winemaker Patrick Krutz, founder of House Band Wines. “Vendors are excited about the pouch because glass safety issues are eliminated, service is expedited, and inventory control is vastly improved. For the wine lover, our wines are sourced from California vineyards and truly well made. With our re-sealable flex pouch, there’s no more negotiating festival crowds with wine sloshing and spilling out of plastic tumblers.”

The 2013 Beale Street Music Festival marks the 37th anniversary of the festival which each year attracts music enthusiasts from all 50 states and a dozen foreign countries to the storied city where rock-n-roll and blues music all began. Over the past decade the festival has attracted over 1.1 million music fans to the multistage three-day event, best known for its eclectic mix of contemporary rock, blues, soul and modern talent and its musically inspired setting. The festival is held in a beautiful 25-acre riverfront park at the foot of historic Beale Street overlooking the mighty Mississippi River.

House Band Wines are also available in 750ml bottles. Trade interested in House Band Wines may contact Tim Maccarra at 415.722.9024 or email tim@housebandwines.com.

Media Contact:
Joel Quigley, House Band Wines
(707) 495-0831 / joel@housebandwines.com

# # #

Tweet

Dear Family, Friends & Fans, 

We regret to inform you that Krutz Family Cellars and House Band Wines have pulled out of BottleRock Napa Valley. Following an orientation meeting for wineries on Monday, April 1st, the festival producers announced that their presented plans for wine tasting and sales were not legal and had been rejected by California Alcoholic Beverage Control (ABC). Unfortunately, the producers did not consult with the ABC in advance of presenting winery sponsorship packages and contracts. At this meeting, they asked winery sponsors to sign new contracts.

With the new legal process of selling wine at BottleRock (no wine sampling allowed) and winery contracts, our team became concerned about possible last minute issues with selling our House Band Wines 375ml flex pouches intact. If the ABC made the arbitrary decision to not allow the sale of our pouches as is – meaning they would be served as 4 ounce pours ­­in govino cups – we could not sign the new contract. We asked the producers to clarify this issue directly with the ABC. 

Four days later, following this orientation meeting, we were shocked to be informed by the BottleRock producers that they were co-branding a 375ml wine flex pouch with another winery producer to sell at the festival. And in fact, following the review of contracts by their attorneys, it was determined that they had signed a non-compete clause and therefore House Band Wines could not sell our 375ml flex pouch at the festival. The producers offered us opportunities at late night after parties, but these simply did not meet the marketing needs of House Band Wines.

Considering the fact that the BottleRock producers were not forthright with us in their plans to follow our lead into the marketplace with a 375ml wine flex pouch, along with the disconcerting issue that they did not know they had signed a non-compete clause with their winery partner, our team unfortunately lost confidence in BottleRock’s production values. Therefore, as stated above, we have regretfully pulled out of our sponsorship of BottleRock to protect both the integrity of our team and our winery brands.

We are not ones to hold grudges, so we will move on from this experience and wish BottleRock and our winery friends all the success at this year’s inaugural festival. Our only hope is that in going forward, the producers of BottleRock will step up their attention to detail and communicate their intentions in a transparent manner with all partners. If anyone has any questions, you may contact Joel Quigley at 707.495.0831.

If you have already purchased tickets, we may see you there simply as music fans.

Cheers to Wine and Rock ‘n’ Roll!

The House Band Wines & Krutz Family Cellars Team

Tweet

House Band Wines is returning to San Francisco Vintners Market’s for the spring edition to once again host our “Indie Artist Lounge” on Saturday, April 13 and Sunday, April 14 at Fort Mason in San Francisco. At San Francisco Vintners Market, wine buyers can connect with hundreds of wineries and taste and buy wines direct from the source. House Band Wines’ featured artists for the weekend are Salt Lake City-based singer-songwriters Charles Ellsworth and Shadow Puppet, who are on a West Coast Spring Tour. We’ll also be tasting and selling wine! Keep reading for artist bios and schedule…

Charles Ellsworth

Charles Ellsworth & Shadow Puppet Join House Band Wines at SF Vintners Market During Their West Coast Spring Tour

Raised in the mountains of Northeastern Arizona, this close proximity to nature and open spaces is felt in the music of Charles Ellsworth. As a fan of the old west, stories of simple justice and love are told in a fashion that brings to mind a campfire and hope for a better tomorrow. Often dark, his music is complex in the simplicity of each message brought to life in song. Like his influences, Ellsworth is one the sages from his generation, a troubadour painting a landscape of today.

Shadow Puppet

Shadow Puppet is the solo project of Tre Wilson, the frontman from former Salt Lake City band, YYBS. With classic folk, freak folk, and ambient influences, Shadow Puppet brings folk story telling to a new dimension with loops, samples, and manipulated sounds of life.

Click here for complete SFVM information on times, tickets, directions, etc.

House Band Wines Indie Artist Lounge Schedule

Saturday, April 13

1:30pm: Charles Ellsworth

2:15pm: Shadow Puppet

3:00pm: Charles Ellsworth

Sunday, April 14

1:30pm: Shadow Puppet

2:15pm: Charles Ellsworth

3:00pm: Shadow Puppet

Tweet

As many of our fans already know, House Band Wines and sister winery Krutz Family Cellars are key winery sponsors for BottleRock Napa Valley 2013, happening May 9th through 12th. And this gives us the opportunity to pass along special savings to you, and invite you to join us in our VIP tent and lounge along the western side of the Midway Green stage (1 of 4 stages). We’ll be sharing “tastes” of our wines, which will be for sale throughout the festival, including our 375ml single-serve flex pouches that are resealable and hang hands-free from lanyards!

To take advantage of Krutz Family Cellars Wine Club and House Band Wines fans savings, use the code BRNVKRUTZ when you secure your tickets. This will save you up to $20 on a multi-day pass and $10 on a single-day pass. To receive an invite to visit our VIP lounge, you must RSVP on our Facebook event page and “Like” us.

Buy Tickets | “Like” Krutz Family Cellars | “Like” House Band Wines

The line-up for BottleRock Napa Valley is both spectacular and diverse with artists such as the Zac Brown Band, Kings of Leon, The Flaming Lips, Alabama Shakes, Cake, the Black Keys, Ben Harper & Charlie Musselwhite, Edward Sharpe and the Magnetic Zeros, and Iron & Wine. It’s the perfect opportunity to drink great wine, eat amazing food, and indulge in some great entertainment.

MIDWAY GREEN STAGE LINE UP
Thursday: Primus, Café Tacuba, Joan Jett and the Blackhearts, X, The Refusers, Cosmos Percussion Orchestra Friday: The Flaming Lips, Andrew Bird, Dirty Projectors, Allah Las, They Went Ghost Saturday: Ben Harper & Charlie Musselwhite, Edward Sharpe and the Magnetic Zeros, Dwight Yoakam, Allen Stone, Sharon Van Etten Sunday: Cake, The Wallflowers, Grouplove, Rogue Wave, Girls and Boys

Tweet